El arte de la comunicación
There are three key factors that are essential when planning any communication exercise, whatever the format might be. Three factors that, addressed properly, lead to success, and conversely, when poorly executed to failure. I kindly call them, The Trilogy of Success, …. or Failure.
Communication from different perspectives: The manager’s profile, the importance of communication skills at professional level for managerial profiles, the power and effectiveness of the message, engaging the audience, and the key of the third person. Journalist Anna Griera interviews Antonio Valdivieso in Radio Cooltura Barcelona, and addresses the subject of communications throughout different concepts like, how to achieve a good communication, the non-verbal language, and the effectiveness and immediacy of communications in today’s society. Full interview here: Full Interview
Regardless of the situation and a particular moment, there are two fundamental things concerning language, one is Elegance and the other Simplicity. Both are absolutely essential to convey a message with power and forcefulness. Not applying these two rules, makes any contents, however good, lose all its value. We can see a very good example of this in the reply made by the company SEAT S.A. to Netflix, following their comments on social networks about the SEAT 600 in the TV series La Casa de Papel. Not only social networks, but also the print media echoed the comment, using precisely the word elegant in the headlines. Nice it is definitely, when things are done right.
A conference addressed to CEOs, Senior Executives, General Managers, Project Directors and Managers, Professionals from Development and Commercial Areas, and Professionals from highly technical environments within the Hub comprising 60 companies working under the concept of collaborative innovation at ESADE Creapolis. We revealed the keys to effective communication approaching the subject of communication with a holistic 360º vision, and focusing on achieving better results. Something that with true conviction, becomes essential at the time of selling a novel idea, getting a grant, or starting a new project. Countless working hours and a great amount of effort end up in some kind of a presentation whose objective is conveying clearly a certain message to achieve results. Valdivieso EAC 360º Communication. Success
Journalist Anna Griera interviews Antonio Valdivieso and addresses the subject of communications throughout different concepts like, how to achieve a good communication, the importance of honesty, the non-verbal language, and the effectiveness and immediacy of communications in today’s society. Issues such as the importance of communication skills at professional level for managerial profiles are discussed, and amongst others, some essential tips for a good communication, and a few words on the subject of listening as a fundamental element of communication. Also during the interview, a brief note on how we communicate today, Antonio Valdivieso’s career, the importance of expanding professional horizons, and stepping outside the comfort zone.
Encounter of former students of PMD in ESADE on Leadership Models and Team Motivation, presented by Raúl Castellón, with a spectacular performance by Norbert Monfort in a session with a fresh, dynamic and interactive format using the cinema as common thread, which unquestionably was an absolutely enriching experience. An interesting dissertation on the leadership styles of Boomers and Millennials, and the relationships between them. The essential role of values, and a great reflection over the importance of people. I´d like to point out that the section concerning the concept of Gamification was of the utmost interest. I wholeheartedly congratulate all the ESADE team. Barcelona, June 6, 2019
Master Class of Advanced Communication Techniques in the opening week of new offices of Grupo ALAVA in Barcelona. The speech was entitled “Change your Mind”, to provide a different approach to the issue of communication. We conducted a deep review to the relative importance of Contents and Staging, and provided a 360-degree-approach to the global issue of communication, particularly useful for presentations and communication between areas. Approaching more in detail, with no contents obviously there is no show, but 80% of the exercise lies in the concept of Staging, which is valid for absolutely everything, regardless of the kind of event and audience. What turned out to be particularly interesting and relevant during the speech was the section dedicated to
When we speak in public, depending on the circumstances, there is always the possibility to go blank. However, unlike we may think, this does not have to do with being experts or beginners, but with being human. The important thing in these cases, as it also occurs with Stage Fright, is to manage the situation, and what I mean by that, is simply to know just how to get out of it.
The fear of public speaking, normally called Stage Fright, often emerges when we have to make a speech in front of a certain audience. The best way to knock it down is not try to avoid it, but to manage it.
If, for instance, we search for the meaning of ‘feedback’ in Google, we will obtain more than three million results. Therefore, with this article I am briefly addressing to your reflection on this wonderful tool and, if possible, to get deeper into it, if I manage to catch your attention after reading these lines. The feedback, in few words, is the information – needless to say, extremely valuable -, about an action or behavior, which has the distinctive feature of being a key part in the development and fulfilling of both personal and organizational excellence, in multitude of disciplines. Focusing on the issue of communication, and specifically when doing public speaking, I shall distinguish between two situations: The first one,